Female travellers bear a significant impact in today’s business travel sector. More and more companies are entrusting the duty to represent their company abroad to their women workforce – hoping that their innate ingenuity and feminine touch can help effectively convey the message they want to get across to their clients and partners abroad.
But even a female traveller with impressive suitcase-packing skills and long-list of countries and cities travelled is not insusceptible to common presentation dilemmas, especially if it will be taking place on foreign soil.
From logistics issues, How long is the flight? What time should I arrive at the venue? Will I suffer jet lag? How can I stay fit during my stay? –to more crucial questions such as How do I ensure my audience will understand me?” There are a lot of things you need to consider just to be able to represent your company abroad successfully and reap all the fruits of your hard work.
Nevertheless, here are a few tips and tricks to keep in mind to ensure a successful business presentation abroad.
1. Know If You Will Be Working With a Translator
English is the language of global business, so it’s probable that you would not need a translator for your presentation.
But if you found out that you will be working with a translator, you must ensure that you’ll arrive early to your presentation or meeting so you can brief him/her about the topics you will be discussing. It’s also best if you ask him or her to go over some keywords or jargons that are integral to your talk, just to ensure that she will be able to convey your message accurately to your audience.
2. Learn About the Local Culture
If you are presenting to a predominantly foreign audience, you should consider studying the local culture before your presentation. You can check recently published literature about the city or place, travel guides, and websites specially catered for foreign travellers.
Another effective way to learn more about the local culture us to be aware of the news and current events in the country or city. You can also connect with someone in your organization who is familiar with the culture and ask for their insights.
Aside from local culture, you should also consider learning about the organization itself, as your audience are likely to engage with you more when you study their company equally well as their local culture.
3. Ensure Proper Pacing
When presenting to a foreign audience, it’s vital that you don’t rush and be aware of their preferences when receiving information.
If you’re speaking in a non-native language, pace your speech slowly so your audience can better comprehend your words. Doing so will give your audience time to process information that may be new or technical for them.
4. Only Use Appropriate Visuals In Your Presentation
When creating your presentation, it is not only important that it’s free of any culturally inappropriate images but also to use the right color that is fit to the local culture. For instance, while red is mostly perceived in Western countries as a color that elicits feelings of excitement and energy, it’s mostly used as a colour of mourning in South Africa. Another example is yellow, which is the color of mourning in Myanmar but signifies happiness and bounty in the Middle East.
It’s also important to make use of the appropriate structure for your presentation. According to experts, Asian cultures tend to prefer pictures, numbers, and symbols, while Europeans typically favor text with logical bullet points.
5. Remember to Have Enough Rest Before the Presentation
It is important to keep in mind when conducting a company meeting or presentation abroad, to give yourself enough time to recoup from stress inflicted by jet lag and traffic. Aside from booking with your company’s preferred accommodation partner, another way to relax upon arriving in the new city is to forego public transport and instead hire a professional chauffeur driver.
To give your body enough rest while on the road and ensure a safe, productive, and successful business trip, make sure you don’t compromise yourself when travelling abroad. Hire a premium chauffeur-driven car service today with Hyryde. With our quality chauffeured services available at over 450 cities worldwide, you can be rest assured that you’ll have enough time to prepare for your presentation abroad.
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